This year’s Marston’s Beer Company’s annual On and Off Trade Reports have been officially released to trade. Insight has been gleaned from 4000 drinkers with the reports designed to work as a go-to guide for operators looking to ensure they hit the nail on the head when it comes to providing their customers with what they really want.
- Know what makes the perfect range
- Keep your customers coming back?
- Tap into the ‘weekend millionaires’?
- Keep it simple
For ease, off the back of the reports, Marston’s have given a helping hand and produced some bitesize videos – making it easy to take home those key messages. Links to the videos can be found here –