When pubs apply for the Cask Marque Award we test unannounced the temperature, appearance, aroma and taste of each cask beer on sale. Brewers recommend 11-13°C and we allow a tolerance of 1°C each side in order to be able to score full marks. 90% of the pubs which...
When Cask Marque was set up in 1998 to promote the cask category within the industry we quickly discovered over a third of the pubs in the UK were serving poor quality beer. The question at the time was how could you grow the cask market if customers were frequently...
8th June 2012 – With over 8,000 pubs in the UK achieving the Cask Marque award, demand for the scheme is spreading into Europe and America. This week The Bombardier in Paris achieved the award with its owners, Charles Wells, investing not only updating the...
A day in the life of a cask, let me introduce myself. I am a 9 gallon cask and life began in France. None of my friends are English as production has now stopped in England. You could call us immigrants. Today we are all made of stainless steel and I think I cost...
Most people in our trade are now aware of the increased interest by the consumer in cask ale reflected by a strong revival in market share – 5% growth versus a 2% decline in beer. Cask beer now represents 45.3% of total ale volume and 16.4% of total draught beers. It...
