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Cask Marque Awareness Grows

In a recent NOP Survey, 57% of cask ale drinkers recognised the Cask Marque plaque and 62% related the sign to beer quality. Interestingly, awareness is higher; 67% in the 21 to 44yr old category, which must in some part be due to the CaskFinder app, which is used...

Does it matter who owns a beer?

By Annabel Smith, Beer Sommelier and Cask Marque Training Manager. Not long ago I hosted a Beer and Cheese event at a pub in London. The British Cheese Board supplied the cheeses and I was given a list of the beers the pub stocked (both bottled and cask) so I could...

For mash get Smash

Do you remember the ‘Smash’ adverts from the 1970’s? The ones where a group of Martians would watch in astonishment as humans prepared mashed potato the traditional way, using real potatos , and then roll around laughing in mirth? It always made me giggle (it still...
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