Here’s a video of beer journalist, and 9 time Cask Report writer Pete Brown talking about his research for the 2018-19 Cask Report. Interesting Points: People are interest in benefits, not features… Quality always matters! Closely linked to awareness and...
(Reproduced courtesy of Pete Brown. Follow him here.) The latest edition of the Cask Report has prompted quite the debate around the plight and possible future of cask. I didn’t write the Report this year (well, only bits of it) but I did do the research behind it....
A group of ale enthusiasts brought together by Cask Marque’s ‘Ale Trail’ have forged a firm friendship after becoming Ale Ambassadors for the brand. Drinkers are awarded ‘Ale Ambassador’ status by Cask Marque when they scan 500 or more Cask Marque certificates, using...
Download the Cask Report 2018-19 and read about the action plan to tackle cask’s decline in sales. One of the key points in the report is TEMPERATURE Research found that 85% of licensees interviewed say they take pride in cask ale and getting it right. Yet 69%...
Hogs Back Brewery celebrated its fourth annual hop harvest with a party for more than 1000 residents, families, friends and members of the Tongham TEA Club. Despite rainfall on the day, spirits were high among the guests enjoying live music, a Kids Zone, street food,...
Siren Brewery based in Berkshire has won the Campaign for Real Ale’s prestigious Champion Beer of Britain award, one of the highest accolades in the beer industry. Awarded on the opening day of the Great British Beer Festival at Olympia London, Broken Dream...
