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Cask Marque invests heavily in new website

The Cask Marque website which lists over 8,350 award winning pubs is now heavily consumer focused to help drive footfall into pubs. Drinkers will now be able to access a powerful search engine under the following headings:

Pub Search

  • Search by any part of the pub address
  • Search by which facilities a pub has
  • Search by who owns the pub – e.g. somebody can find all Wetherspoon pubs

Region Search

  • Can click on a postcode region (e.g. CO, IP, NR etc) and see all the pubs in that area. More
    accurate than a county search.

Beer Search

  • Search for a beer by brewery and beer name (clicking on a brewery name will filter to show
    only that brewery’s beers
  • Search by Cyclops tasting notes – e.g. all that are “chestnut red” to look at
  • Find where you can drink this beer – results are accurate on the day we have visited a pub,
    but advise to check with the pub a beer is still on sale.

General Search Results eg http://www.cask-marque.co.uk/find-real-ale-pubs/with-cask-marque/

  • Each pub shows
    o Facilities of pub
    o Beers on sale
    o Pub details including website, facebook, email links
    o Photos
    o Map & directions

It is than planned that all data about the pubs will be made available for other consumer websites:

  • Beer in the Evening – 1.5m users a month
  • Use Your Local – 200,000 users a month
  • Fancy a Pint? – 250,000 users a month
  • In a Pub – 50,000 users a month

Much of this data can also be found on the CaskFinder app which is used over 50,000 times a month to find the newest Cask Marque pubs and offers an Ale Trail for drinkers with prizes.

For further information please visit www.cask-marque.co.uk or go to the You Tube link
http://www.youtube.com/watch?v=I7Y1QENORcg

 

For further information contact:

Paul Nunny
Director of Cask Marque
07768 614065
paul@nunny.fsbusiness.co.uk
www.cask-marque.co.uk

 

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