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Try before you buy

Try before you buy

Customers want to ‘try before you buy’ as its breaks down barriers to them purchasing cask ale and also increases your sales. Try before you buy also helps grow your pub’s reputation as a customer friendly pub with quality beer. Download the...
Cask Marque gets a ringing endorsement from licensees

Cask Marque gets a ringing endorsement from licensees

16th February 2012 – The results of the Cask Marque annual survey with the licensees showed how important the award is in generating cask ale sales. 88% of licensees stated that it had helped increase sales with over 40% showing a growth in cask ale sales of...
Beer quality issues

Beer quality issues

Ensuring your beers are top quality is crucial to every pub to boost sales and there are often common issues that are affecting pubs. Fobbing, temperature and head are the three most common issues affecting beer quality. Research shows that the most common faults on...
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