CASK MARQUE NEWS
CASK MARQUE & INDUSTRY NEWS
Liberation Group buys Butcombe Brewery
The Liberation Group has acquired Butcombe Brewery and will now comprise 94 pubs, bars and eateries, two breweries...
St Austell and Dartmoor breweries unite to rebrand Best beers
St Austell Brewery cask ale Dartmoor Best will become Cornish Best as the Cornish independent family brewer hands over...
Do Cask Marque Visits Add Value?
What do Cask Marque-assessed pubs think of Cask Marque? To ensure standards are maintained on Cask Marque assessor...
Beer delivers significant reductions in alcohol units for Public Health Responsibility Deal
Britain's brewers have made a huge contribution in delivering reductions in total UK units of alcohol, under the...
St Austell, Wadworth, Thwaites & Caledonian share their thoughts on 2014 & 2015
Find out what's instore for St Austell, Wadworth, Thwaites and Caledonian breweries next year, as well as what they...
New Beer Academy launched by Matthew Clark
Leading on trade drinks supplier Matthew Clark has initiated a Beer Academy in partnership with Miller Brands as part...
News
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Ale Trail
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Cask Ale
Cask Marque awareness grows
In a recent NOP Survey, 57% of cask ale drinkers recognised the Cask Marque plaque and 62% related the sign to beer quality. Interestingly, awareness is higher; 67% in the 21 to 35yr old category, which must in some part be due to the CaskFinder app, which is used...
Why is beer quality so important to cask ale?
As a natural, live product with a limited shelf life, if a pub does not sell enough cask ale, the beer becomes old and loses its freshness. It is essential that pubs only stock as many ales as they can guarantee good throughput on. To maintain beer quality, cask ale...
A day in the life of a cask
A day in the life of a cask, let me introduce myself. I am a 9 gallon cask and life began in France. None of my friends are English as production has now stopped in England. You could call us immigrants. Today we are all made of stainless steel and I think I cost...
How to make the most of the cask ale revival
Most people in our trade are now aware of the increased interest by the consumer in cask ale reflected by a strong revival in market share – 5% growth versus a 2% decline in beer. Cask beer now represents 45.3% of total ale volume and 16.4% of total draught beers. It...
Daniel Thwaites to build new brewery and head office in 2015
Richard Bailey, CEO of Daniel Thwaites announced the move from Blackburn where the brewery has been based for over 200 years. Mr Bailey said: “Thwaites’ new brewery and head office will be located on the A59, at the foot of the Ribble Valley and will be very...
Fuller’s Master Cellarman of the Year 2014
Fuller's has named Helen Wilson at the Mad Bishop and Bear as this winner of the Company’s 2014 Master Cellarman of the Year competition. This is the first time one of Fuller’s station pubs has been awarded this accolade. The Mad Bishop and Bear received the award...
Beer and Food
Wadworth’s Brew your own beer competition
Ahead of this year's National Cask Ale Week, Wadworth Brewery of Devizes in Wiltshire is offering ale lovers the unique opportunity to create their very own ‘perfect pint’. In a competition available throughout the 43 – strong Managed Estate, beer lovers will be asked...
Marston’s joins with The Sun to create the ‘pub of the future’
Marston's, operator of over 1,800 pubs and is the world's largest brewer of cask ale, is joining forces with The Sun to future proof its pubs and ensure they remain relevant to future generations of pub-goers. As one of the largest pub groups in the UK Marstons is...
Moorhouse’s puts local barley at the heart of its business
Lancashire brewer Moorhouse’s is aiming revive the cultivation of Britain’s favourite ‘brewing barley’ in the North West. The brewer is encouraging farmers to grow the traditional Maris Otter barley in the region as it seeks to secure crucial sustainable supplies for...
Bradford Brewery and Brewfactory
BREWING is set to return to Bradford city centre for the first time in almost 60 years under plans which should also secure the future of a historic industrial building and boost the night-time economy. The £400,000 move would see an initial production of 16,000 pints...
New Master of the Worshipful Company of Brewers celebrates with a new brew
Chairman of Wiltshire family brewery Arkell’s, James Arkell, has been inaugurated in London as the Master of the Worshipful Company of Brewers, one of the oldest City Guilds which dates back to the 12th Century. In celebration, Arkell's has brewed The Master, a dark...
Emma Gilleland wins All Party Parliamentary Beer Group Brewer of the Year 2014
Emma Gilleland, Supply Chain Director for Marston’s was last night awarded the honour of Brewer of The Year by Chairman of the All Party Parliamentary Beer Group, Andrew Griffiths MP, the first time a woman has been given the award. Brewer of the Year is nominated by...
Insight
Daniel Thwaites to build new brewery and head office in 2015
Richard Bailey, CEO of Daniel Thwaites announced the move from Blackburn where the brewery has been based for over 200 years. Mr Bailey said: “Thwaites’ new brewery and head office will be located on the A59, at the foot of the Ribble Valley and will be very...
Fuller’s Master Cellarman of the Year 2014
Fuller's has named Helen Wilson at the Mad Bishop and Bear as this winner of the Company’s 2014 Master Cellarman of the Year competition. This is the first time one of Fuller’s station pubs has been awarded this accolade. The Mad Bishop and Bear received the award...
BBPA Annual Barrelage Survey 2013
The BBPA has published Annual Barrelage Survey results for 2013. The Survey showed the total beer market down 0.1 per cent on 2012, with a 3.4% decline in on trade sales and a 3.5% increase in off trade sales. Over the full year on trade sales accounted for 50.8 per...
Tour de France – Punch takes opportunity to sell more cask ale
Punch Taverns has launched a range of marketing support for its pubs along the Tour De France route to maximise the sporting event. Punch will be stocking two limited edition Tour De France-themed cask ales in its current rotation: ‘Velo’ by Black Sheep Brewery and...
Robinsons’ show that well-run pubs and good beer sales go hand in hand
Since launching in June 2012, Robinsons’ mystery visitor programme, Perfect Pub, has recruited over 1000 customers operating as Perfect Pub ‘agents’ and has also revealed a 9% sales swing for Robinsons pubs linked directly with standards. If you haven't got a similar...
Call for all brewers to get involved in Cask Ale Week
Brewers across Britain are being urged to be part of the nationwide launch of Cask Ale Week on Thursday 25th September. “We’re calling on all caskale brewers to become involved,” says Paul Nunny from Cask Marque. “It doesn’t matter whether they’re from national,...
Cask Reports
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