Can you make more profit from beer – In pubs beer typically represents 63% of wet sales (AC Neilsen) but do we spend any real time ensuring that we give total customer satisfaction in this area? Beer quality and range can affect sales by 3% and improve yields by...
Ensuring your beers are top quality is crucial to every pub to boost sales and there are often common issues that are affecting pubs. Fobbing, temperature and head are the three most common issues affecting beer quality. Research shows that the most common faults on...
Tasting beer is just like tasting wine, but you don’t need to spit out. The first step is to make sure the beer you are tasting is served at the right temperature. Too cold and real ale loses many of its complex flavours. Served too warm, it can develop some you...
Most people in our trade are now aware of the increased interest by the consumer in cask ale reflected by a strong revival in market share – 5% growth versus a 2% decline in beer. Cask beer now represents 45.3% of total ale volume and 16.4% of total draught beers. It...
The British Beer and Pub Association (BBPA) & Society of Independent Brewers (SIBA) maintain an informal container colour band registration scheme on behalf of UK brewers. The colour band combinations are created using colours and is a voluntary system with the...
Almost 50% of UK beer production is sold in kegs or casks which, when empty, are returned to the brewery for re-filling. The average life-span of a draught beer container is 15 years. Thus, the industry enjoys one of the most environmentally-friendly means of...