Cask Matters is an informal partnership of industry and consumer organisations, brewers and retailers who care about the future of our national drink and seek to work collectively to build awareness of, and opportunities for, cask ale. Our vision is to make Cask Matters a one-stop shop for cask ale.
This website contains facts and figures which we think you will find useful, as well as information on training and the latest news and market research. You will also find the annual Cask Report which is an annual summary of the cask ale market for use by licensees, other members of the beer industry, the media and interested consumers.
You can sign up to our monthly newsletter here and we would also welcome any contributions. Please email these, we’d particularly like to hear from you if you are a licensee who can provide details of the importance of cask ale to your pub and any interesting and innovative ways that you use cask ale to grow your sales. This could include tastings, meet the brewer, food and beer matching or if you’ve received some useful support from a brewer that you’d like to share.