Why attend a course?
Beer is the most profitable part of your business, but do you know that 34% of customers would not return if the quality of the pint served was poor? Cask Marque offers various training courses packed with advice, tips and hints to help you grow your beer sales and improve your beer quality.
We have run courses for (in no particular order): M&B, JDW, Black Sheep, Whitbread, Town and City, Tattershall Castle Group, Orchid, Matthew Clark, Antic Pub Group, Punch Pub Co, Peach Pub Co, Hook Norton, Palmers, Liberation Group, Brakspear Pub Co, Brains, Belhaven.
Make More Profit From BeerHow Sales Teams and Business Relationship Managers can translate technical beer handling techniques into quantifiable tangible sales
Understanding beer category, flavour styles, matching beer with food, and recommending beer with confidence and professionalism.
Beer Line / Cleaning & Glassware
Processes from ensuring beer lines are cleaned to brewery standards and how to look after the glasswasher.