Cask Ale Week Activity

Punch Taverns – Free pint promotion with national press

Punch Taverns are once again supporting Cask Ale Week – 24th Sept to 4th October 2015 with a Free Pint promotion giving UK drinkers the chance to enjoy a Free Pint of cask ale in nominated Punch Tavern pubs.  The promotion runs from Thursday 24th Sept to Sunday 4th October (midnight).

Punch free pintMembers of the public will be able to claim a free pint of Cask Ale by using their smartphone.

The promotion objective is to increase footfall into pubs and support a national promotional campaign supporting Britain’s national drink – Cask Ale. The promotion ran in 2014 with strong licensee feedback.

  1. 44% of licensees stated that they saw an increase in trade during the Week
  2. 69% of licensees stated the promotion attracted new customers into the pub
  3. 46% of licensees stated those using the Free Pint voucher stayed for additional drinks or food
  4. 14% of licensees stated that new customers have since returned since using the promotion

The promotion uses a mobile phone app so no printed vouchers.

Enterprise Inns are encouraging and supporting their pubs with deals and ideas including free Cask Ale Week POS kits

Spirit Pub Company are encouraging and supporting their pubs with Beer Festival POS kits and product deals.

Nicholsons’ –  From 18th September to 4th October to celebrate the start of the World Cup and National Cask Ale Week, Nicholson’s Pubs across the country will play host to the Nicholson’s World Cup Beer Festival.

image001The event will feature a selection of exclusive beers, including those specially created by brewers in a unique, improvised brewing session that took place earlier in the year. Back in June, a selection of brewers were invited to attend an event, where they were asked to create beers from a ‘blind’ selection of ingredients and parameters. Style’, ‘ABV Range’ and ‘Continent’ were all selected at random, with the brewers relying on their creativity, experience and brewing know-how to create six innovative beers that reflect the continents of the rugby nations competing in the biggest prize in world rugby this September.

In addition to these exciting exclusive beers, Nicholson’s will be serving up a further 6 cask ales that have yet to grace their 80 historic pubs up and down the UK.

Anyone downloading or using the Nicholsons’s Hop Circle App during the festival will get a free pint at the start of the festivities.

CaskFinder Fancy winning a 2 night stay with dinner and breakfast at any one of The Inn Collection’s pubs for two people? (up to the value of £400). Simply scan three new pubs on the CaskFinder app during Cask Ale Week (24th September – 4th October 2015) to be entered into the free prize draw.

Choose from the following for your stay:

cm-join-caskfinder – Bamburgh Castle Inn, Seahorses, Northumberland
– Lindisfarne Inn, Beal, Northumberland
– Kings Head, Great Ayton, North Yorkshire
– Hog’s Head, Alnwick, Northumberland
– Seaton Lane Inn, Seaham, County Durham

On top of this great prize, we’ll also be giving away limited edition Cask Ale Week t-shirts to all those who scan 12 accredited pubs from the app during the week.

Everards:  Following the success of last year’s event, Everards are offering another chance to win tickets to an exclusive ‘Beer with the Boys’ night with some of  Leicester Tigers and Leicester Riders top players at The Old Horse pub, London Road Leicester.

everards boysEverards’ resident beer king Mark Tetlow will be hosting the event guiding the  through the history of beer and the brewing process with some fun anecdotes on the way, followed by and intimate Q&A with the players.  The exclusive event, which begins at 7pm, promises to be an interesting, informative and fun night with a selection of ales and home cooked food from the Old Horse. You’ll also receive a FREE goody bag.

To win a place for you and a friend at this fantastic event simply click here to enter. 

 

Wadworth’s  ‘Passport to Prizes’ – consumers visit a number of nominated Wadworth pubs during the Week collecting a stamp each time they buy their first pint of beer in a different pub. These stamps then add up and they can win prizes depending on the number of stamps/pubs visited that are redeemed.

 Caledonian Brewery After success of 2014 – same again for 2015!! Win a Cask Ale Week tutored tasting in the iconic Caledonian Brewery!  Tutored Tasting with legendary Beer Sommelier Craig ‘Shakey’ Stevens for 200 lucky consumers who win a seat at a Pie and Pint “Celebration of Cask Beer’ event at the Brewery.

Hall and Woodhouse Annual Beer Festival at the Brewery – proceeds to charity!

TCG Forty TCG pubs and bars across the country are running a ‘Proud of Our Ale’ festival, from 18 September to 31 October. TCG Proud of Our Ale 2015low resTo kick off the celebrations, TCG are attempting to break the world record for the most people drinking the same beer at the same time. So if you want to help make history, join TCG on Friday 18 September at 7.00 pm. Just register your interest on www.facebook.com/Proud.of.Our.Ale

Throughout the festival, TCG will be offering an expanded range of cask ales, a ‘buy six pints, get one free’ deal, a collector card giving drinkers a free T-shirt after 12 pints, beer ‘flights’ of three different third-pints of ale and a 20% discount to CAMRA members.

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